It’s that time of year again. No, we don’t mean those first few weeks of the year when most of us full-heartedly follow through with our New Year’s resolutions. Anyone involved with consumer technology in any shape or form knows exactly what we’re talking about. Yes, that’s right, it’s the Consumer Electronics Show (CES).
CES is famous for the launch of the latest in devices from smartphones to tablets, but it’s OTT video that is making headlines this year.
While OTT has been trending for years, it’s not losing any popularity points any time soon. According to a recent OTT Market Forecast by Strategy Analytics, the OTT market will be worth $27 billion by 2019. With projections like that, it’s only natural for everyone from vendors to content providers to operators to continue jumping on the OTT wagon. A prime example is Dish, who yesterday launched Sling TV. Aimed at cord cutters and those who never used pay-TV in the first place, the new service is unique, offering access to channels like ESPN, Disney, the Food Network and CNN for just $20 a month.
What do you think the future holds for OTT? How do you think services like Sling TV will affect the industry in 2015 and beyond?