VisiTech PR has a unique approach we call “Knowledge-Fueled PR” that drives everything we do. Using this framework, we see things differently. Our strategic methodology, team structure, management processes, human resources techniques, best practices, expertise database and media relations approach are derived from this core approach.
To us, knowledge holds many meanings. Knowledge is:
• Intelligence and the aptitude for technology that facilitates a solid understanding of our clients’ business.
• Expertise gained from specialization and focus.
• Perspective that comes from deep experience in the technology industry.
• Discipline to drive fresh and dynamic knowledge into our programs.
Knowledge is our passion and drives our creativity. Knowledge is our fuel.
In the end, our Knowledge-Fueled PR approach is the driving force behind our clients’ success.
Our approach results in strategic creativity. To be effective, public relations requires the concurrent management of great detail and high-level strategic knowledge. Our Knowledge-Fueled PR approach provides the strong foundation that ensures detail is managed effectively, elevating the team to operate at a more strategic and creative level. Our well-developed methodology combined with our experience to realize creative and executable PR programs is unmatched in the industry.