With an impressive mobile phone penetration of 154 percent, while only 11 percent of the population has access to a credit card, the Greek carrier billing market is expected to soar in the upcoming years.
To track how digital content owners can explore this market, DIMOCO, a leading payment institute for carrier billing, has recently released its market report detailing the leading mobile companies in the country, as well as the key categories that will drive the digital content consumption:
- ePublishing will be the largest digital content producer in Grece by 2020.
- eGames is expected to generate 96.3 million euros in 2020
You can find more information about the Greek market report here.