Kim Peterson
Team Lead for Entertainment-Enabling Technology & Content Production
As a BtoB tech media specialist, she earns intelligent coverage in every place that counts including The New York Times, AllThingsD, Engadget, CNET, PCMagazine and The Hollywood Reporter, CED, Broadband Technology Report, FierceMarkets, GigaOM and ZDNet on a regular basis.
She drives media relations and social media programs beyong the news distribution and one-way blog post. She drives relationship-based engagement with solid and well-established industry contacts.
Kim has worked with the largest PR agencies in the world including the MSLGroup, where she supported healthcare brands like Metamucil, Align and the National Heartburn Alliance.
Credentials:
Bachelor’s Degree in Strategic Communications, Miami University.